International Arts Festival NOLA
Three days. Three iconic venues. One unified experience.
The Challenge: A Complex Ecosystem
The International Arts Festival (IAF) set an ambitious goal for its inaugural year: to host a world-class, multi-day event spanning the cultural spectrum of New Orleans. The logistics were formidable.
The festival needed to seamlessly integrate three distinct venue typologies:
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The Fillmore (Live Nation): A corporate-managed powerhouse requiring strict compliance and complex ticketing integration.
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The Orpheum Theater: A historic, seated theater demanding precise box office management.
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Congo Square: An open-air historic site requiring robust access control for over 5,000 attendees.
Project At A Glance
- Dates
- September 26–28
- Venues
- The Fillmore, Orpheum Theater, Congo Square
- Attendance
- 5,000+ at Closing Concert
- Key Partners
- Live Nation, Showpass, Antigua & Barbuda Tourism Authority
The Three-Day Journey
Day 1: Friday, Sept 26
The Fillmore
Jazz & Soul Legends
We kicked off the festival at The Fillmore, a venue operated by Live Nation. The challenge was bridging the gap between independent festival organization and corporate infrastructure.
The Solution: Leveraging our partnership with Showpass, we executed a seamless ticket allocation strategy that satisfied Live Nation's manifest requirements while retaining ownership of customer data for the festival organizers.
Day 2: Saturday, Sept 27
The Orpheum Theater
International Star Power
The historic Orpheum Theater hosted a night of global sounds. Managing a seated venue requires precision ticketing to handle reserved seating tiers and VIP allocations.
Day 3: Sunday, Sept 28
Congo Square
A Celebration of Community
The grand finale took place at the sacred grounds of Congo Square. Over 5,000 attendees gathered for an outdoor celebration. We implemented high-throughput access control scanners to manage the influx of crowds efficiently, ensuring a safe and smooth entry experience.
Cultural Diplomacy & Global PR
The festival was more than music; it was a summit of cultures. The Antigua and Barbuda Tourism Authority (ABTA) utilized the festival as a platform to showcase their cultural strength.
"Antigua and Barbuda’s commitment to ensuring that travel to the islands benefits local communities as much as it inspires visitors."
Key Achievements:
- Media Reach: Features on KZEM 102.9 FM and Cumulus Radio Station Group extended the festival's voice.
- Civic Engagement: Direct collaboration with New Orleans Mayor LaToya Cantrell.
- Sister City Summit: Panel discussions at Gallier Hall exploring tourism and cultural economies.
Complex Logistics? We Handle It.
From ticketing Live Nation venues to managing international delegations, we ensure your event succeeds.
Plan Your Festival